UK time is: 22:14:50
Vital Login
Social Login

Choose your club

Other Sites

Network Navigation

Vital Partners

'If It's Football, It's Vital'

Reebok Stadium to be Renamed

After ten years of successful sponsorship, Bolton Wanderers Football Club is to sever links with Reebok, a company that was founded in the town. Doubts were cast over the deal, which includes the naming rights to the Bolton`s stadium, when Reebok was taken over by Adidas. The parent company now wishes to concentrate its marketing efforts in the United States and has also cancelled shirt sponsorships with a number of other football clubs.

Negotiations with a number of companies have taken place over the past few months and it has been decided that Patak`s, a local manufacturer of Indian food will be granted naming rights. From July 2009 Bolton will play their home games at the Patak`s Middlebrook Stadium and a friendly match with Bengal Mumbai FC has been arranged to commemorate the event.

Patak`s was acquired by Associated British Foods in May 2007, which also owns Sunblest bread, Silver Spoon sugar, Twinings tea, Ovaltine and Primark. It is thought that as part of the deal, season ticket holders will receive vouchers enabling them to purchase cheap food and clothing. There will also be the opportunity to purchase a range of filled naan breads at half-time in addition to the usual menu of pies and hot dogs.




Use your social login to comment on front page articles. Login using you Facebook, Twitter, Google or LinkedIn accounts and have your say!

The Journalist

Writer: Richard McCormick Mail feedback, articles or suggestions

Date:Tuesday April 1 2008

Time: 11:48AM

Your Comments

Worst April Fools ever..................
Little Dutch
Oh dear your jokes are as bad as the jokers on the pitch...not a little bit funny. Note to Bowton.....MUST TRY HARDER.
crossy2425
 

Have Your Say

Log in...
with your social network     OR     with your Vital account

Recent Bolton Wanderers Articles

Still To Come At BWFC (Tuesday September 2 2014)

Stats: Leeds United v Wanderers (Sunday August 31 2014)

Not Good Enough (Saturday August 30 2014)

Bolton Head To Chelsea (Thursday August 28 2014)

Stats: Crewe Alexandra v Wanderers (Tuesday August 26 2014)

Team News: Crewe v Bolton (Tuesday August 26 2014)

Memo to Jay! (Monday August 25 2014)

Ins, Outs, Shake It All Abouts (Monday August 25 2014)

Q&A with Jamie Thomas (Sunday August 24 2014)

Get Real (Sunday August 24 2014)

Archived Bolton Wanderers Articles

List All Vital Bolton Articles
Have your say
Click here to suggest an article
Click here to suggest a poll

Vital Members League (view all)

League Results (view all)

Latest Results
Watford 3 - 0 Bolton
Leeds Utd 1 - 0 Bolton
Brighton 2 - 1 Bolton
Bolton 2 - 2 Forest
Bolton 1 - 2 Middlesbrough

League Table (view table)

Team P W D L GD Pts
18. Leeds Utd 5 2 0 3 -5 6
19. Ipswich 5 1 2 2 -1 5
20. Birmingham 5 1 2 2 -5 5
21. Huddersfield 5 1 1 3 -7 4
22. Bolton 5 0 1 4 -6 1
23. Fulham 5 0 1 4 -7 1
24. Blackpool 5 0 0 5 -6 0

Breaking League News

LUFC Leeds Summer Transfer Rumours - Round-Up
Leeds Utd : 02/09/2014 20:52:00
LUFC Smith surprised by Leeds exit
Leeds Utd : 02/09/2014 19:55:00
No issues for keeper
Middlesbrough : 02/09/2014 19:53:00
Mamp;M Ready To Resist All Temptation
Ipswich : 02/09/2014 19:31:00
Oscar And Brezovan Re-homed
Brighton : 02/09/2014 19:30:00

Current Site Poll (view all polls)

Should Dougie Freedman be sacked?
Suggested By:  
Yes! 32%
No! 63%
Give him a few more games 5%